Email Marketing: An Hour a Day by Jeanniey Mullen, David Daniels
Language: English | 2008 | ISBN: 0470386738 | 312 pages | PDF | 13,1 MB
If the idea of starting an email marketing campaign overwhelms you, the authors of Email Marketing: An Hour a Day will introduce you to email marketing basics, demonstrate how to manage details and describe how you can track and measure results. Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute an email marketing campaign in just one hour a day. When you feel comfortable with the basics, learn how to use video and audio enabled email, implement tools like mobile devices and leverage social networks.

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