English | 2022 | ISBN: 1119815150 | 348 pages | True PDF | 24.36 MB
Reinvigorate your innovation approach with business ecosystems
In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services.
Design Thinking for Business Growthdelivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, development, and implementation of business ecosystems. He also presents the most critical design methods and tools you'll need to make your own ecosystem a success.
Fleshed out case studies and examples of companies with successful business ecosystem initiativesA mindset for business growth, including the use of "design lenses" and the exploitation of momentum and speed to facilitate innovationPractical exercises to better understand and implement the ideas discussed in the book
Perfect for founders, managers, and executives in industries of all types,Design Thinking for Business Growthalso belongs in the libraries of product managers, department heads, and non-profit professionals who wish to better understand how to develop new and innovative ideas that lead to company growth and success.
With a topical view of the design paradigm,Design Thinking for Business Growthcomplements the international bestsellersThe Design Thinking PlaybookandThe Design Thinking Toolbox.
If you are ready to apply a new design thinking mindset for remarkable business growth,Design Thinking for Business Growthis your ultimate tool for success.
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